Realogy Holdings Corporation Marketing Coordinator in Pacific Palisades, California
Sotheby's International Realty is seeking a full-time Marketing Coordinator to join our Pacific Palisades office
You will be responsible for working with some of the most successful agents in the luxury real estate sector and supporting them in their marketing needs. If you love collaboration and going above and beyond to support the needs of your customers, then this role is for you!
Partner with corporate/regional marketing to enhance existing programs and/or create custom initiatives and solutions for the local market. Act as a liaison, supporting brand and company messages and objectives with local agents/clients, and sharing feedback and needs from these groups with regional marketing.
Maintain familiarity with local market conditions and competitive environment and suggest improvements and new ideas in response to them.
Support agents in the customization and use of available materials and programs. Maintain familiarity with company and brand intranet content updates and guide agents to appropriate resources. Coordinate/monitor agent personal marketing support services with vendors – including ad designers, social networking experts, website development, etc.
Heavy agent support with general office duties.
Introduce and train agents in new or underleveraged programs and initiatives (includes company, brand, NRT and Realogy offerings) using the training, information and presentation materials provided by corporate/regional/brand marketing.
Process all marketing invoices and produce monthly marketing forecast. Track expenses by listing as needed
Work with manager to create annual marketing financial plan for office(s), and manage marketing expenses to budget throughout the year.
Assemble images and copy for all listing (or sale) marketing opportunities (including local and global print ads, and on-line ads, custom publications, and advertorials) according to style specifications and quality control guidelines. Track all advertising by property.
Use existing templates, online tools and brand guidelines to produce local ads, brochures, publications, and mailing pieces.
Work with preferred and local vendors to provide quality and cost effective marketing support services including signage, photography, CMA’s, etc. Document and report to corporate any issues or proposed improvements with preferred vendors and programs.
Assemble local market data as appropriate to create custom listing sheets and local market statistics for use in presentations, mailings and local Web site.
Four year degree, preferably in marketing or advertising, and/or equivalent years of experience
Must have Advanced Experience in Photoshop, InDesign/Creative Suite; strong Ms Office skills (Word, Excel, PowerPoint, Outlook)
Must have solid experience in Desktop Publishing and print advertising/production
Customer service orientation – going above and beyond to support the needs of the customer
Excellent verbal and written communication skills
An eye for detail/proofing, design, and understanding of branding
Strong administrative skills including accurate data entry
Real estate experience is a plus
Marketing Coordinator (Graphic Design)
In February 2004, Realogy entered into a long-term strategic alliance with Sotheby’s Holdings, Inc. The agreement provided for the licensing of the Sotheby’s International Realty® name and the development of a full franchise system by Sotheby’s International Realty Affiliates LLC. The agreement also included the acquisition of the company-owned real estate brokerage offices by NRT LLC. The Sotheby’s International Realty® network now has more than 22,000 independent sales associates and approximately 950 offices in 70 countries and territories. Sotheby’s International Realty Affiliates LLC supports its affiliates with a host of operational, marketing, recruiting, educational and business development resources. Franchise affiliates also benefit from an association with the venerable Sotheby’s auction house, established in 1744. For more information, visit www.sothebysrealty.com .
EOE AA M/F/Vet/Disability
Sothebys International Realty