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BlueCart SEO Content Marketing Writer in (Multiple States), United States

Title: SEO Content Marketer

This is a full-time position

Location: Remote work-from-home opportunity, Chicago, IL time zone

Who are you:

If you fit this persona, your journey may be here with us:

  • Humble. From our most senior management on down, humility is a must; we are thoughtful listeners and we need you to be as well

  • A balance between soft skills and technical skills. Empathy and data analysis

  • Passion to succeed but patient with the desire to learn continuously, at pace (not rushed)

  • High grit versus driven; ability to overcome objections and roadblocks but not be overzealous

  • Meticulous, organized, extreme attention to detail

  • Fearless - not afraid to ask questions and not afraid to offer feedback up, down, sideways

  • Passion for learning and desire to master the disciplines of marketing and building an organization as it accelerates through hyper-growth

  • Need to be surrounded by passionate, creative, thoughtful individuals

  • Totally comfortable interacting in a number of diverse settings, ranging from highly technical to delicate, nuanced discussions

  • Have displayed incredible work ethic in every job you?ve held; every one of your past supervisors should say you were the hardest working person on their team

  • Smart and quick; you assimilate information quickly and can incorporate into your cadence immediately

  • A giver; you celebrate others successes with glee, you volunteer, regularly, continuously. You look for causes to donate. You believe that a company enriches itself and its culture when it fosters giving

Core competencies:

  • Strong understanding and ability to execute on an SEO-driven approach to content strategy (keyword research, pillar content pages, long-tail, ranking opportunities, and link building).

  • Proficient in building and managing an editorial strategy, including content structure and categorization, distribution through multi-channel marketing, and measurement.

Job description:

  • Be responsible for the organic growth of our audience via search engine optimized content

  • Own all content research, writing, and publishing activities and be accountable for driving traffic, engagement, and marketing qualified leads that convert into sales opportunities

  • Write engaging, high-quality copy with the ability to adapt to varying decision-maker personas, industries, and content formats (e.g. website, blog, demand generation campaigns, paid ads, landing pages, email marketing, sales and marketing collateral, and more

  • Collaborate across functions (marketing, sales, customer success, product)

  • Analyze and report on performance and learnings, impact on the inbound pipeline, and present to leadership

Requirements:

  • 3 years experience creating content for the web and building/growing an audience, with a diverse portfolio of writing samples

  • Experience writing copy for multiple target demographics in both B2B and B2C environments, with proven ability to translate complex concepts into the easy-to-understand copy

  • Strong understanding of inbound marketing, search engine optimization, link building, lead generation, and conversion optimization

  • Strong communication, project management, and networking skills

  • Experience with SaaS and enterprise technology is a plus

Must-Have:

  • Must have successfully completed Google Analytics Individual Qualification certification exam https://skillshop.exceedlms.com/student/path/2938-google-analytics-individual-qualificatio (https://skillshop.exceedlms.com/student/path/2938-google-analytics-individual-qualification)

  • Must be able to demonstrate proficiency with SEMRush in a skills test

  • Must provide at least one published piece of content that ranks in the top-3 results of google for a term with 300+ monthly search volume

Perks:

  • Knowledge growth; you will gain exposure to an incredibly diverse range of tasks, spanning all disciplines within recruiting, hiring and human resources

  • High employee satisfaction, 100% positive score on psychological safety and high promoter scores - ask us to look at our latest survey results

  • Transparency; we publish our Management Meeting Notes, hold CEO ?AMA?s? and team Q&A?s regularly

  • Total commitment to diversity and balance (gender, culture, age, thought, orientation, ethnic) - please ask us about our gender diversity stats

  • Philanthropy is woven into our way of doing business through regular volunteer events and giving projects

  • Company involvement in sustainability; we helped start Zero Waste Kitchen and we?re panelists, keynote and contributing speakers to countless Food Waste events and discussions

  • Paid company holidays (your birthday counts as a holiday!)

  • Our entire staff receives stock options (we all want to win and having a shared purpose helps galvanize all of us

  • 401(k) Retirement Plan

  • Gym membership reimbursement plan

  • Medical, Dental, and Vision Coverage

About Us:

We are an award-winning cloud-based startup tech company. We've been featured on Forbes, CBS & Techcrunch, and named one of the top Hospitality Technology Platforms. We?re celebrating our 4 year anniversary and in that time, we?ve positioned ourselves as the leader in our emerging space. We are a disruptive technology in an established industry, so our growth opportunity is incredible. We're not your typical corporate company. We?re full of individuals that all add to our culture in their own way. We have a great team, but we can make room for one more great person. Share with us your story and let?s see if we can be part of your adventure.

BlueCart is an equal opportunity employer and considers all applications without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other class protected by law.

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